This section showcases case studies of promotions run through the SpaceandPeople service.

Market Place, Bolton was the platform for the successful launch of the new Fiesta and in addition, to raise brand awareness and the local profile of Gordons Ford.

The launch of Big Ben Interactive's Dance:UK game sparked a nationwide dance contest in shopping centres across the country, helping to propel the game to the number 1 slot at Christmas - a fantastic example of customer interaction with the brand.

The NIVEA Astrodome was a creative, involving campaign which gave customers the opportunity to learn more about the product by taking part in the experience. A great brand awareness campaign which had a spectacular impact on sales.

Tango Apple’s nationwide tour ‘The Big Drench’, created an interactive brand experience campaign in 12 city centre venues across the UK.

The laser eye specialist have used many of the venues on the SpaceandPeople service to promote Ultralase, providing information and on the spot advice.

Trainair have booked a number of centres to promote their high tech training aid, demonstrating how it can improve fitness and increase exercise capacity.

A national sampling campaign across 12 shopping centres stimulating trial of different Del Monte flavours.

Kenzo created huge poppyfields in Covent Garden Market to launch the fragrance FlowersByKenzo.

The launch of celebrity magazine Closer was supported by sampling activity in shopping malls and stations.

A national roadshow in 24 venues helped Rimmel to build relationships with customers away from the glare of rival brands

An interactive stand toured London to launch the Saab 93, and collected data for potential sales leads.

The Smart Car Roadshow was a huge success in terms of leads and test drives generated.

A massive sampling campaign in shopping centres and city centres across the UK helped raise awareness and trial of Vanilla Coke.

Butlins sponsorship of Christmas Grottos resulted in improved brand awareness and a more positive perception of Butlins among the target market - mothers with young families.
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